Agency Builder System, Inc. and
Founder, Johnny Holley
Agency Builder System,
Inc. has been an idea of mine for half of my career.
I started seriously working on the SYSTEM after I retired
My insurance career spans
back 34 years where I started as an Insurance adjuster
with Allstate Insurance Company in Beaumont, Texas.
I served in that position for 11 months, spending half
my time writing estimates on cars and houses and the
other half negotiating with attorneys on bodily injury
claims. In those eleven months I spent eleven weeks
either in Northbrook Illinois at Home Office or our
Zone Headquarters in Atlanta. I was then promoted into
the Allstate Management Development (AMD) program.
My first assignment was
as a sales rep in the Beaumont Sears Store. I liked
sales much better than being an adjuster. I wrote more
than 50 insurance policies of some kind every month.
I wrote several life insurance policies every week.
I did not work in the Sears store but instead went door
to door businesses. I hardly ever ran into another agent?
I was a Sales Rep for exactly
6 months and then was moved to our Houston Regional
Office and continued my AMD training where I worked
in our Services, Underwriting, Controller, Accounting
and Public Affairs Departments for 13 months. I then
started my AMD Sales Managers Training Program which
lasted for 15 months.
After almost 3 years in
the Allstate AMD program I was given my first assignment
as District Manager in Corpus Christi, Texas.
It was a great assignment
and I still have lots of friends in Corpus Christi.
The agent there trained me in two years much better
than all the Home Office and MDP training.
As a sales team we were the Best District in the Region.
There were 14 other Districts in South Texas. We won
all the Life Contests!
After two years in Corpus
Christi, I was promoted to Regional Life Sales Manager,
back in Houston again. In this position I coordinated
all the Life and Mutual Fund activities for 190 agents
and managers. I was the liaison with IRS on tax shelters
and a Registered Principal for our Mutual Fund Activities
After 9 months as the Life
Sales Manager I was promoted to Regional Field Sales
Manager. In this position I worked with District Managers.
My territory was South Texas and it required travel
almost every week. I was in this position for two years.
I then elected to take
a Senior District Managers position in Houston. I worked
with most of the Allstate Agents in Houston during the
next five years. Some of my best friends are Allstate
Agents and Managers. My experience with Allstate was
I was recruited by MetLife
in 1982 as a Branch Manager at a big increase in pay
but better yet, an unlimited income opportunity.
I started a Scratch
Agency, thats one with an office and no
agents. I recruited a staff and ten agents by year end
and had placed $190.000 (at 50% for life and 2% on annuities)
Net First Year Commission. That is the same as $400,000
+ in an independent agency operation.
The agency grew each year
and finally we were producing over $500,000 NFYC (comparable
to a $1,000,000 + NFYC independent agency). We were
one of the most successful agencies in the company.
I enjoyed my visits to
Mets Home Office in Manhattan. Most of upper management
had been in sales and their doors were open, especially
to agents and sales managers.
My training with Met took
me to the NY Home Office many times and depending where
the Zone Offices were, to the San Francisco or St Petersburg,
With Met I traveled many
times to other Regions and Districts to conducted training
sessions on various subjects with new and experienced
agents and managers.
Some of my best friends
in this world are agents and managers with MetLife.
My experience with MetLife
Most of what I know about
sales and running an agency came from some very smart
agents. I have never been reluctant to ask others for
help. I would like to mention the agents who trained
me during my career but the list would go on, and on
and on and on. Because of all of the agents (and managers)
I worked with and their help, I have the financial capabilities
to launch the Agency Builder System. This system is
an agent system. This system will financially reward
agents better than anything out there!
I married my high school
sweetheart and we have a son, Jonathan Holley in Real
Estate (REMAX) in Sugar Land, Texas, and a daughter,
Judy Peikert, who is a Project Manager with Sun Microsystems
in Austin, Texas. My wife, Libba, is a retired First
Grade School Teacher.